How Much Is My Domain Worth?

Most registered domain names are worth only what they cost to renew, because no buyer needs them more than the next available name. A domain is a renewable registration, not property you own for ever, and only a small share of names ever change hands above that cost.

That renewal cost is the honest floor for any valuation. It is also what you lose by holding a name nobody buys, so work it out before you decide to keep or sell.

If no one has asked to buy your name in years, the decision is not “what is it worth” but “is it worth another ₹1,480 a year”.

Collect a range of estimates, find comparable sales, check history and trademarks, name the likely buyer, and only then write a number. Write each answer down so the final figure can be defended in a negotiation.

1. Run two or three free automated appraisals and record the low and high figures, not the best one.
2. Find reported sales of similar names: same extension, similar length, same kind of word, sold in the last few years.
3. Look up the name in the Wayback Machine and search for spam or malware reports against it.
4. Search the words on the Indian Trade Marks Registry public search, in the classes the name could be used for.
5. List the businesses that would actually pay for this exact name. No list means the value sits near the renewal fee.
6. Set a figure: a seller’s asking price backed by the comparable sales, or a buyer’s walk-away price.

The method has worked when you can point to two comparable sales and one named buyer. A figure with neither behind it is a hope. Use the WHOIS lookup to see the current registrar and expiry date before you contact an owner.

Indian extensions trade in a much thinner resale market than .com, so their value depends almost entirely on one Indian business that needs the exact name. Public sales data is dominated by .com, which makes automated estimates for .in names rough in both directions.

Price a .in name from what it saves the right buyer — customer confusion, mis-sent email, advertising spent on a weaker name — rather than from a global comparable. The .in registry is run by NIXI, and registration is renewed year by year. If a sale drags past the expiry date, the name can pass the grace period and drop, taking the asset with it; the domain renewal guide explains the timeline. For a wider comparison of endings, see the domain extensions guide.

Use an escrow service or a marketplace that holds the buyer’s money and releases it only after the domain moves. The seller gives the authorisation code when escrow confirms payment, never before.

Refuse any buyer who insists you first pay for an appraisal from a service they name; that is a well-known scam, and the buyer disappears once the fee is paid. Type marketplace and registrar addresses yourself instead of clicking links in an email. Decide your lowest price before the first reply, because a second offer at the same level is never guaranteed. The authorisation code guide explains the transfer step.

WebJi® registers and transfers domains but does not appraise, broker or hold escrow. If a taken name costs more than your business can justify, an available alternative through domain registration in India is usually cheaper, and a name you have bought moves to your account through domain transfer.